Welcome KAERCHER

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'Here comes agency no.3: antoni_boost is the latest addition to the antoni agency family. So they are happy to open their next bespoke venture for Kärcher, inventor of the iconic high-pressure cleaner. With a tailor-made team, and without a pitch of course. The first work will be launched in 2020. So stay tuned. Cologne-based director/photographer duo BAM jumped on board to realize the new antoni_boost Kärcher launch.'

BAM, with successfully realized creative works for Mercedes Benz on commission for Berlin-based agency antoni, has now produced the film with which the agency announces its new client KÄRCHER and its own new sub-agency (Vimeo https://vimeo.com/334406161 ).

For Kärcher, Antoni put together a tailor-made agency. The Berliners got the job to set up an agency especially for the world market leader in cleaning technology. Meanwhile, new agency Antoni Boost has started taking care of the area home and garden as well as the professional line. Antoni Boost is led by Wiebke Hellerung and Creative Director Ulrich Lützenkirchen, former CD at BBDO in Los Angeles.

shot by BAM
represented by Kai Tietz

Production: WOLKN Berlin, Sizzer Berlin GmbH, Its Us Media GmbH, Alan Rexroth
Creative Director: Marcell Francke, Damon Aval, Negin Ghanizadeh
DOP: Tristan Siefert
Art Buyer: Valerie Opitz